Working With Your Real Estate Virtual Assistant

November 3, 2016

As your business has grown and your day-to-day operations have become more complex, it's probably the case that your time and resources have, at times, been stretched. It's nerve-wracking when you...

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Keep Your Marketing on Track, Hire a Real Estate Virtual Assistant?

November 1, 2016

Richard knows the importance of marketing. In fact, his degree from a well-known southern college includes a concentration in marketing. He understands the marketing mix; product, price, place,...

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5 Real Estate Advertising Ideas That Won't Force You to be a Bandit

October 28, 2016

Do you know what a bandit sign is? If not, you're probably not alone. Despite the fact that their name conjures images of outlaws operating in isolated lawless areas, bandit signs, while illegal...

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A Checklist of Necessary Real Estate Marketing Tools

October 25, 2016

There's a saying that it's a poor carpenter that blames his tools. On the surface, the meaning of this maxim is obvious; when things go wrong, the craftsman will point to his tools and blame them...

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Evolution of Real Estate Marketing. Have things really changed?

October 20, 2016

The magazine Inc. published a fairly sensationalized article back in May about Mauricio Umansky and how the entrepreneurial realtor has completely disrupted the industry with his approach to real...

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Think You Know Real Estate Marketing Tools? Take this quiz.

October 18, 2016
Baseball, while it is “America's pastime”, it creates barely a blip of interest among sports enthusiasts worldwide. The cyclical three-up, three-down nature of the game, the lack of physical... read more

A Good Plan Boosts Performance of Real Estate Marketing Postcards

October 13, 2016

In a previous post we spoke about the continued viability of postcards as a real estate marketing tool. Despite their analog feel in this high-tech world, they are still extremely effective for...

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Do Real Estate Postcards Work?

October 11, 2016

It's interesting how we remember historical events. As we are within a month of one of the most polarizing presidential elections of all time, it seems that we are being forced to recall and fact...

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Flighting, The Shortest Route to Your Commercial Real Estate Marketing Goals

September 29, 2016

One of the more interesting things about air travel is the concept of great circle flying. There’s a whole realm of mathematics that deals with idea of the great circle, which is based on the...

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Monitor Your Commercial Real Estate Marketing Campaign, Then Tweak It

September 27, 2016

Ever notice just how many statistics are used in sports? Look at Tim Tebow, for instance, who recently joined the New York Mets organization to vie for a spot in the major leagues. He's barely...

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