You've won a new listing - congratulations.  Now what?  Obviously the answer is to advertise, market and sell that opportunity, so that it becomes a new revenue stream for your company.  Doing...

I awoke this morning with football filling my brain. Maybe it's because the start of the 2016 season is just weeks away and we'll get to re-live Super Bowl 50 when the Carolina Panthers take on...

Nothing is quite as rewarding as seeing commercial real estate leads roll in. After weeks of planning, designing, writing and executing, those leads are like the stamp of success on your marketing...

Content is king! Are you tired of hearing that phrase? It seems like every blogger, poster and marketer, of any merit, has weighed-in by now on the importance of content. Well, today, you're going...

Remember the good 'ol days when commercial real estate lead generation meant blanketing current and prospective clients with piles of direct mail and stuffing mailboxes with glossy flyers and...

An orange is a great representation of how you might look at the commercial real estate market. As a whole, this sunny-colored fruit represents all of the business that you could do, but when we...

Do you know that saying, all roads lead to Rome?  It's based off of the ancient Roman road system where roads radiated from the capital of Rome. True story.  Well, the same is true about your...

Have you ever noticed how you associate marketing from companies like Apple, Target or Best Buy with their respective brands, before you even see their logo or read their brand name? That’s...

What exactly is commercial real estate marketing as a service?Taking the lead from other on-demand services, commercial real estate marketing as a service employs the same flexible, scalable,...

Every day there is something new hitting your market. New trends, new competition, new investment opportunities and they all add-up to create a continual state of flux. To stay ahead of the...